In a corner of the calendar, on the first Friday in August, a glass is raised in honour of a companion of joy and good times: beer. International Beer Day unites lovers of this ancient beverage in a celebration that transcends borders and cultures.

The holiday has its roots in California, where friends decided to honour the diversity of beer. Over the years, this initiative has become a global homage, a day to toast and enjoy the rich history and variety of flavours that this ancient beverage has to offer.

Beer, with its unique blend of ingredients in a wide variety of grains, water, hops and yeast, has left its mark on human history. It is not only a drink, but a cultural symbol that has accompanied celebrations and rituals in different societies.

On this day, it is impossible not to mention renowned brewmasters. Germany, the birthplace of the Reinheitsgebot, established in 1516, has forged an enduring brewing tradition. The Czech Republic, famous for its Pilsner beer, and Belgium, with its varied styles, have made their mark on the global palate. Ireland, with its distinctive stout, is also a key part of this celebration.

International Beer Day is a toast to camaraderie and diversity. In a world full of differences, we can all raise our glass and celebrate together, sharing laughter and creating new memories. So, on this day, we raise our beers and say: Cheers!